Marketing plan

Emerson acquires Aperture, a leading provider of data center management software. Emerson reported 140,700 employees worldwide that year.

Emerson sales reach $17.1 billion, an 11 percent increase over the prior year. Emerson airs its first-ever TV commercials to spotlight.

Emerson introduces the Parker scalloped blade design, moving air more quietly and efficiently. Which are then used to power countless.

The company shortens its name to “Emerson” and launches a new brand strategy with a new corporate logo to reflect technology leadership.

Joseph Newman is named the president and sets out to stabilize the company’s balance sheet. He moves the company to mass production.

Herbert I. Finch becomes president during the ‘Roaring Twenties’ of general prosperity. But by the end of his tenure, the company.

Under the leadership of Thomas Meston, the company expands into a new, eight-story factory building in St. Louis. Becomes president.